How to make a channel trailer for Twitch to attract new viewers? In this post, you’ll learn the 6 best Twitch trailer makers and discover the top-rated video maker (like MiniTool MovieMaker) that can help you craft stunning trailers to grow your channel.

Twitch is a popular live streaming platform primarily known for gamers broadcasting their gameplay. Now, this service has expanded to include more content types, such as music performances, sports, and cooking shows.

A Twitch channel is an important place for every streamer. It is the user’s personal profile on Twitch and the place where streamers can start their live broadcasts and where viewers can discover, watch, and interact with them.

To grow and elevate their Twitch channel, all streamers should focus on creating unique and interesting content and actively engaging with their audience. Additionally, Twitch offers another way to show their channel and attract new visitors – that’s Channel Trailer. However, this feature is currently only available to Affiliates and Partners.

In this post, I’ve picked out the 6 best Twitch trailer makers. Use them to create eye-catching content to make your channel stand out among other streaming communities.

What Is a Twitch Trailer

Before discovering the best Twitch channel trailer maker, let’s first understand what it is and its importance for a Twitch channel.

Definition

A Twitch trailer or Twitch channel trailer is a short video up to 60 seconds long that appears at the top of your channel page when you are offline. It will automatically play for new viewers and unregistered visitors who are not following your channel. Of course, this setting can be disabled by streamers or muted by users.

Purpose

The primary purpose of a Twitch trailer is to introduce yourself, just your channel, to explain what your channel is about to new viewers when you’re offline, and get them to follow you.

Importance

Think of a trailer as the front door of your Twitch channel. To a large extent, it can influence the decision of a newcomer to follow you in the first minute or not.

In other words, your trailer is the first impression your channel makes on new potential followers. First impressions do matter! Good trailers make your channel look professional and credible.

From a viewer’s perspective, a channel trailer can help them understand the main type of content you’re streaming, and if they’re interested, they’ll follow you. So, your channel trailer can also be the highlight of your most entertaining moments.

Furthermore, the trailer can promote your Twitch channel throughout the day, aiming to turn visitors into followers.

Technical Requirements

If you want to make a trailer to elevate your Twitch channel, the video must adhere to the following requirements:

  • Format: MP4, MOV, AVI, or FLV
  • Codec: H.264 for video and AAC for audio
  • Bitrate: up to 10Mbps
  • Resolution: up to 1080P
  • Frame rate: up to 60FPS

Regarding the aspect ratio, Twitch doesn’t officially specify a ratio for trailer videos, but 16:9 is recommended, as it’s the standard widescreen format for most videos on Twitch and YouTube.

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What Should a Good Twitch Trailer Include?

Trailers really matter to your Twitch channel. It’s essential to know what a good Twitch trailer contains before you create one. Here are some of the best practices and tips.

Best Highlights

An effective trailer should start with your most exciting or impressive clips within the first 5 seconds. This helps you grab the viewers’ attention immediately, then entice them to continue watching the video, and finally, get them to follow you.

Your Introduction

A great trailer should also include necessary information about yourself, such as your name or streamer nickname, a friendly “Hi”, the main content of your live broadcast (like what games you play), your streaming schedule, etc.

Subtitles

Besides, you can add subtitles to make your channel trailer accessible to a wider audience.

Background Music

Music is an indispensable part of a compelling video. Therefore, you can add music to enhance the mood and engagement of your trailer.

Call to Action

Don’t forget the most crucial part! Encourage visitors to follow your channel on Twitch.

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6 Best Twitch Trailer Makers

After knowing what a Twitch trailer is, its benefits, upload requirements, and necessary components, let’s continue to explore the 6 excellent Twitch trailer makers, from beginner-friendly to professional-grade. All of them empower you to produce an engaging video for your channel.

1. MiniTool MovieMaker

If you’re a beginner to video editing and want a free Twitch trailer maker, MiniTool MovieMaker is a fantastic choice. First, it’s designed to be user-friendly and intuitive. A simple and well-organized interface makes the application easy to navigate. Entry-level users can master the software quickly without a steep learning curve.

The main user interface of MiniTool MovieMaker

Then, if you’re eager to make a trailer for your Twitch homepage but on a zero budget, MiniTool MovieMaker can serve as a rescue. It can always be a free tool for creating eye-catching trailers of up to 60 seconds.

As one of the best free video editing software programs for Windows, MiniTool MovieMaker is packed with essential tools and effects to polish your raw footage. Precisely trim and split clips, rotate video to a specific angle, crop video dimensions, add trendy transitions and filters, spice up your content with animated stickers, add music and sound effects, and much more.

Besides, MiniTool MovieMaker features a collection of animated text templates, including title cards, captions, and end credits. So, you can easily find a suitable text style to display your channel name, your schedule, etc.

What’s more, as a video editor without watermark, MiniTool MovieMaker definitely ensures a clean and professional trailer for your Twitch channel. Try this application now to make your unique trailer and explore more features!

MiniTool MovieMakerClick to Download100%Clean & Safe

2. CapCut

CapCut is a popular video editor favored by TikTok users, content creators, social media marketers, and businesses due to its ease of use and powerful editing functions. Therefore, if you’re looking for a reliable tool for creating stunning Twitch channel trailers, CapCut should be an ideal option.

The editing interface of CapCut

Whether you desire a quick cut, high-quality voiceovers, AI captions, dynamic transitions, trendy effects, clear text and titles, noise reduction, a huge library of soundtracks, advanced keyframing, or color adjustments, CapCut has you covered.

CapCut can be accessed for free, but some of its features require a Pro account. Still, it’s one of the best Twitch trailer makers for streamers who need to create high-quality videos in minutes.

3. Davinci Resolve

If you want a more professional Twitch channel trailer maker, Davinci Resolve is an outstanding tool, especially considering its free full-feature version. Yes, you heard it right: Davinci Resolve is a free video editor, not a trial.

The Cut page of Davinci Resolve

Of course, this excellent video editor provides a suite of tools and effects to help you craft polished trailers for your Twitch channel. For example, cutting-edge color grading, visual effects, powerful audio tools to clean up your voiceover, balance audio and music, and add sound effects, cool text animations, overlays, and motion graphics perfect for creating dynamic intros or lower thirds, etc.

However, a steep learning curve is the biggest drawback of Davinci Resolve because this advanced app has a complex interface. If you’re a beginner in video editing, you may spend some time learning the software through free tutorials on YouTube.

4. Adobe Premiere Pro

If you’re a seasoned or dedicated content creator, you’re probably familiar with Adobe Premiere Pro, a professional-level video editing application. Undoubtedly, it can be regarded as a solid choice of the best Twitch trailer makers.

From basic and precise cuts, smooth transitions, animated titles, and custom motion graphics, to speech-to-text captions, advanced tools for color correction and grading, audio mixing, and built-in high-quality music tracks, Adobe Premiere Pro gives you everything you need to make an amazing trailer.

Besides, this high-end video editor allows you to replace the sky, change the object’s color, stabilize footage, and create unique artistic styles with hundreds of built-in effects.

5. Canva

How to make a Twitch channel trailer online? Canva is a fantastic tool. First, it can be easily accessed through your web browser and is simpler than a professional desktop video editor.

Second, this service offers a wide range of templates, such as intros and gaming. You can search for “Twitch intro” or “gaming trailer” and select your preferred one from the matching results. Then, customize the pre-designed template to create your trailer.

Furthermore, you can start from scratch and use your pre-recorded clips with the platform’s stock footage, music, sound effects, animated elements, and other assets to make a personalized trailer.

6. Flixier

Flixier is a powerful online video editor perfect for beginners. If you need an online Twitch trailer maker, this is another great option. The first highlight is that this tool offers multiple ways to import footage: direct uploading from your PC, screen recording, importing from smartphones, or opening media from platforms like Twitch, Google Drive, Zoom, and more.

The main user interface of Flixier

With this simple online video processing tool, you can effortlessly trim, split, crop, and combine clips, add subtitles, apply transitions, add effects or color filters, and use various elements to make eye-catching trailers.

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How to Make a Channel Trailer for Twitch

Until now, you’ve learned about the 6 best Twitch trailer makers, but how to make a channel trailer for Twitch? In this section, I’ll take MiniTool MovieMaker as an example and show you the exact steps.

Step 1: Download the Twitch Trailer Maker

Click the button below to download MiniTool MovieMaker and install it on your computer.

MiniTool MovieMakerClick to Download100%Clean & Safe

Step 2: Import Your Footage

After opening the software, ensure the aspect ratio is set to 16:9, and click the New Project button to access the main interface. Next, click the Import Media Files option to upload your videos, clips, audio, and other necessary media files.

Click Import Media Files to add your media files into MiniTool MovieMaker

Step 3: Arrange Your Clips

Drag and drop these clips onto the timeline, and adjust the order by simply dragging and dropping.

Step 4: Trim the Video

If you need to remove unwanted parts of your video, hover over the start or end of the clip on the timeline until you see the Trim icon, and drag the icon inward to trim the clip.

Click the Trim icon to trim the video in MiniTool MovieMaker

Step 5: Add an Opening Effect

Generally speaking, a good Twitch trailer starts with the best part of your recording to immediately draw the viewer’s attention. Adding an opening effect at the beginning of your trailer can create a cinematic feel and enrich the visual experience.

To do so, drag the playhead to the start of your trailer, go to Effects in the top, and select Opening & Closing on the left sidebar. Hover your mouse over any effect for a quick preview. Download the desired effect and click the + icon at the bottom to apply it. Next, drag the edge of its track on the timeline to adjust the duration.

Add an opening effect to the video in MiniTool MovieMaker

What’s more, you can use other effects to enhance and decorate your footage.

Step 6: Add Captions

As mentioned above, you can offer essential details like your channel name and schedule as on-screen text in the trailer. For this purpose, go to Text and choose Caption. Add a text template to the timeline and go to the Text Editor to enter and edit your text.

Step 7: Apply Transitions

Click the Transitions tab at the top and browse all the effects on the left sidebar. Download a suitable transition and drag it between the gaps of any two clips on the timeline. You can then change its duration and mode in Transition Property on the right.

Step 8: Add Elements

MiniTool MovieMaker has a huge library of animated elements, such as some social media icons, festival stickers, emojis, shapes, and more.

You can add a “Subscribe” sticker at the end of the video to encourage new viewers to follow your channel on Twitch.

Go to Elements, select Web on the left sidebar, download a “Subscribe” sticker, and drag it to the appropriate position on the timeline. In the Element Property, you can rotate, flip, and scale the sticker as needed.

Add a “Subscribe” sticker to the video in MiniTool MovieMaker

Step 9: Add Background Music

Add the uploaded audio to the timeline or go to the Audio tab to add a music track or sound effect for your video. Next, apply fade-in/out effects or adjust the volume.

Step 10: Export the Trailer

To export the video, first, click the Export button in the upper-right corner. Then, set Format to MP4 and the Resolution to 1920×1080 (1080P), and customize other settings. Finally, click the Export button.

Export the trailer from MiniTool MovieMaker

After that, open the Twitch website and go to the Channel Settings to upload your trailer.

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Final Thoughts

Your Twitch trailer is the beginning of your channel’s story and is vital for attracting new viewers. So, this post compiles the 6 best Twitch trailer makers to help you tell your story and elevate your channel.

Finally, if you encounter any problems while using MiniTool MovieMaker to create your unique trailer for Twitch, please contact us via [email protected] for help.

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