8 Best Instagram Analytics Apps [Highly Recommended]

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Key Metrics for Instagram Analytics

Done right, Instagram can make your content go viral in no time. Thus, we need to use analytics tools to measure what matters. They are:

• Engagement
• Fan growth
• Hashtag activity
• Competitor accounts
• Click rates

By tracking the metrics listed above, we can understand how Instagram’s algorithm works and how we as marketers can use it.

For example, you might be posting regularly, but might have gone shadowbanned. You wouldn’t know it without using the right tracking apps. Let’s look at the collection list of the best Instagram analytics apps.

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#1. Instagram Insights

Instagram Insights is one of the best Instagram analytics tools on our list. Analytics tools are centered around the same key metrics. Instagram insights show you who liked your post, how many of them were followers, and how many of them used the hashtag.

From a business perspective, these activities are critical. The tool can also provide you with demographic information about your audience. All this data helps you develop the best strategy for your brand’s presence on Instagram.

#2. Unbox Social

Unbox Social offers comprehensive Instagram analytics, allowing you to analyze everything you post on Instagram, including posts and stories. You can gain access to key insights and intelligence related to your brand.

Unbox Social helps you develop a strong Instagram strategy by providing an in-depth analysis of the frequency and diversity of your content. You can also use it to evaluate and compare your performance against your opponents.

#3. Crowdfire

Crowdfire helps you with social media management, which includes solutions for content curation, social media analysis, posting, and tracking mentions. The analytics tool analyzes your and your competitors’ posts and calculates engagement based on the timing of the post.

If your target audience is at a specific time and your post goes live at that time, people will connect with you more. Crowdfire also provides useful insights to help you plan your content strategy more effectively.

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#4. Iconosquare

Iconosquare provides you with monitoring, analytics, and publishing. This app includes all the features needed to evaluate a person’s Instagram performance. Each detailed analysis of which posts make up the discovery page and which posts perform well because of their tags is displayed on the app.

You can keep track of your competitors’ timelines and find out which of your posts are performing better. Also, you can learn patterns to keep Instagram’s audience interested.

#5. Squarelovin

Squarelovin Instagram analytics tool is ideal for business. With the help of this Instagram analytics tool, you can increase visibility and promote your business. Squarelovin assists you in content strategy as well as Instagram analytics. Squarelovin is also one of the best Instagram analytics apps.

Additionally, you can use the app to promote your posts based on the audience who interacted with previous posts. The first step in smart promotion is to show your post to the people who need to see it. And this application will help you do just that.

#6. Union Metrics

Union Metrics is one of the best apps for Instagram analytics. It knows your requirements and retrieves relevant audiences and pages. You now understand your reach and the type of posts your audience will enjoy and interact with.

Union Metrics is a tool for social media intelligence. It allows you to keep track of your posts and maintain your posting schedule. You’ll know when it’s best to post on social media. In addition, the tool supports competitive analysis, keyword listening, and campaign reporting.

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#7. Socialbakers

Socialbakers offers a variety of solutions that are critical for a brand’s social media presence. The solutions cover influencer marketing, measurement and reporting, social listening and intelligence, content strategy, and social media management. You can use all these features to develop content and strategies that appeal to your target audience.

#8. Pixlee

Pixlee is a fantastic and highly recommended Instagram analytics tool for agencies. The fact that it also offers content generation options makes this Instagram analytics tool better for agencies.

The tool analyzes your niche and searches for similar content for you. For your social media posts, you can use image templates or text templates. These posts are easy to schedule and you can post them regularly. And you’ll have analytics data on the content you publish, which will let you know the post-discovery status of your findings.

Conclusion

We hope this list of the best Instagram analytics apps helps you simplify your brand’s presence on the platform. In addition to this, it is important to choose the right tool, because only then will you be able to take full advantage of its features.